We are eDM (electronic direct marketing) specialists.
About Us
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Why
WE DO WHAT WE DO
We believe in the true power of helping others. We know Email Marketing is an untapped and very powerful digital media channel and Direct Response component of the Marketing Mix, and aim to genuinely help as many advertisers understand how it will work for them.
We continue to strive to be known as the Email Marketing Specialists and plan achieve this by being a Trusted, Honourable and Respected Leader in Australasia’s digital landscape.
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How
WE WORK
We connect Advertisers with their target audience by strictly partnering with Spam Compliant Publishers/Databases* that have insights on their audience profiles to only serve RELEVANT campaigns to those who have shown an interest, or expressed a need or want in particular goods or services. *We are proudly Publisher/Database agnostic
Our Reach
Over 12.5 Million Australian email addresses
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Reach
Over 12.5 M illion
Australian
email
addresses
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Gender Split
Female 51.8%
Male 48.2%
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State Splits
NSW 32.3%
VIC 28.7%
QLD 18.8%
WA 8.2%
SA 7.3%
Other 4.7%
(Postcode targeting is available)
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Age Splits
18-24 18.0%
25-34 22.6%
35-44 29.4%
45-54 15.2%
55-64 8.7%
65+ 6.1%
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Income Splits
<$25K 12.1%
$25-$35K 9.3%
$35-50K 25.2%
$50-$75K 23.8%
$75-$100K 18.1%
$100K+ 11.5%
Other selection criteria available
We can target life stages, (parents, married, retired etc), Buying intentions, (looking to purchase a new car, looking to purchase property etc), Behavioural, (recently interacted with a campaign from x vertical or x type advertiser) etc.
Please contact us for available numbers for your specific brief.
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What
WE REALLY DO FOR OUR CLIENTS
We make our clients look good.
Advertising Agencies and our Direct Clients understand it is a cluttered and noisy digital marketplace hence why we invite our Clients leverage to off our Intel, Insights and Experience to identify the Advertiser’s audience.
We also don’t believe in 10+ page presentations, our clean and simple recommendations get straight to the point and they include:
1. Reasonings on our recommendations
2. Relevant Case Studies
3. eDM Examples (competitors/similar)
4. Subject line recommendations
5. We focus on post analysis reports to identify learnings for potential future campaigns
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Reach
Over 12.5 M illion
Australian
email
addresses
-
Gender Split
Female 51.8%
Male 48.2%
-
State Splits
NSW 32.3%
VIC 28.7%
QLD 18.8%
WA 8.2%
SA 7.3%
Other 4.7%
(Postcode targeting is available)
-
Age Splits
18-24 18.0%
25-34 22.6%
35-44 29.4%
45-54 15.2%
55-64 8.7%
65+ 6.1%
-
Income Splits
<$25K 12.1%
$25-$35K 9.3%
$35-50K 25.2%
$50-$75K 23.8%
$75-$100K 18.1%
$100K+ 11.5%
Other selection criteria available
We can target life stages, (parents, married, retired etc), Buying intentions, (looking to purchase a new car, looking to purchase property etc), Behavioural, (recently interacted with a campaign from x vertical or x type advertiser) etc.
Please contact us for available numbers for your specific brief.
Management Team
Clients
Testimonials
Contact Us
